Health promotion is one approach that supports healthy lifestyle choices & contributes not only to the reduction of illness, but also to improved physical & mental wellbeing. Health can be promoted by both increasing the factors that build our wellbeing & protect our health, & reducing the factors that put us at risk of illness and expose us to threats to our wellbeing. Both health & non-health sector organisations play an important preventive & restorative role in the health & wellbeing of the community.